Faversham-based company edibleculture pride themselves on their proactive approach to all things green and promote horticultural methods to mitigate the waste of natural resources. In the light of world-wide protests on climate change, the team at edibleculture are battling the use of plastic with their brand new POSIpot, a cardboard alternative to the current plastic pots that are ubiquitous in gardening stores.
In order to promote these revolutionary planet-savers, Chris and David from edibleculture felt the need to bring some fresh ideas to the table. “We really value working with young people, to bring in fresh ideas and to inspire them to reach their potential. This definitely was the case whilst working with Spencer Russell”, they said. Spencer is a current Level 3 student of Graphic Design and Illustration at Canterbury College and was in his first year of the course when he helped them with their latest marketing campaign.
“Spencer was introduced to us by Denise (Industry Liaison Officer for CSVA) who approached us with real enthusiasm about her students and explained the process very clearly. We then made contact with Spencer and explained to him what we do as a business and what we are trying to achieve.
“It was clear that Denise had explained to Spencer who we are, as he had done lots of research ahead of us speaking. He had been on our website and even started to sketch up ideas. This really showed a level of professionalism and proactiveness.”
Spencer really embodies the spirit of the students at Canterbury College and, with the help from our ILO team, has been able to gain some industry experience and contacts, all whilst being part of an award-winning campaign.
“The logo [designed by Spencer, pictured above] for the POSIpot is now used on our website, marketing material and even featured at a national trade show, which lead to the product winning an award. We are extremely happy with the service and very impressed with College for all the work they have done.”
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